Day-to-Day Workflow Overview

🔄 Day-to-Day Workflow Overview

How Projects Flow from Brief to Sync

At Astronic Media, our sync work follows a flexible but structured flow. Each team member plays a role in keeping briefs organized, artist-ready, and client-satisfying. Whether we’re responding to a fast-turnaround ad request or building out long-term catalogue opportunities, our workflow stays consistent.

🪜 The Typical Sync Workflow

1. Incoming Brief or Opportunity

• Client, agency, or music supervisor sends a brief

• Project is added to Monday.com and shared in Discord

• Relevant team members are assigned (Creative, Ops, Music, etc.)

2. Brief Analysis & Strategy

• Creative Director or Sync Curator reviews the tone, timing, and creative needs

• Team discusses direction: pull from catalogue, request custom, or both

• Notes and references are posted in Discord

3. Music Selection & Pitch Folder Curation

• Music Department Manager and Sync Curators select tracks via DISCO

• Tracks are tagged, trimmed, and arranged into pitch folders

• Metadata and rights status are verified

• Pitch folder is reviewed internally and shared with the client

4. Custom Track Creation (if applicable)

• Brief is sent to in-house composers or external collaborators

• Director of the Astronic Production Team oversees production

• Ops Coordinator tracks progress and delivery deadlines

• Final tracks are mixed, labeled, stemmed, and delivered via DISCO

5. Client Feedback & Revisions

• Client may request alt versions, adjustments, or new options

• Team revises and updates pitch folders or coordinates new productions

• Ongoing communication managed by CEO / Client Lead

6. Sync Confirmation & Licensing

• Once a track is selected, licensing terms are handled by the CEO and Licensing Coordinator

• All necessary documents (cue sheets, invoices, contracts) are prepared

• Assets (WAVs, stems, instrumentals) are finalized and delivered

7. Follow-Up & Archiving

• Sync win is documented and celebrated 🎉

• Project folder is archived in Google Drive

• Tracks used are tagged accordingly for future reference

• Team may debrief on what worked and what could be improved

  
  

🧩 Where You Might Plug In

🕓 Project Timelines

• Ad & Trailer Briefs: 24–72 hours

• TV/Film Requests: 3–10 days

• Custom Scoring: Varies by scope (usually 1–2 weeks)

• Pitch Prep for Catalogue: Ongoing, weekly cycles

Clarity, communication, and creativity are key. If something feels unclear or you're unsure of your next step — speak up. Sync thrives on collaboration.