Legal & Licensing Basics

🛡️ Legal & Licensing Basics

What Every Team Member Should Know (Even If You’re Not a Lawyer)

Sync licensing can get complex — but every SYNC team member at Astronic Media should understand the foundations. Whether you’re handling pitches, reviewing artist submissions, or communicating with clients, knowing the legal basics ensures smooth, risk-free operations.

🎬 What Is a Sync License?

A synchronization license gives someone (a filmmaker, advertiser, studio, etc.) the legal right to sync music with visual media — like a film, commercial, game, or trailer.

Each sync license typically involves two key rights:

RightWhat It CoversUsually Controlled ByMaster RightsThe actual sound recording (what you hear)The artist, label, or distributorPublishing RightsThe composition (melody, lyrics, sheet music)The songwriter, publisher, or composer

A client must clear both to use a song. That’s why we prioritize one-stop tracks whenever possible.

🧩 One-Stop vs. Split Rights

• One-Stop: We have both master and publishing rights cleared in-house. This means faster pitching, easier licensing, and fewer legal complications.

• Split Rights: Multiple parties control the publishing and/or master. This requires reaching out to everyone and getting 100% approval before a sync can go through.

✅ We prefer one-stop tracks for most briefs, especially fast-turnaround or commercial placements.

📄 Work-for-Hire Agreements

If a composer creates a track specifically for a brief, we typically use a Work-for-Hire agreement. That means:

• Astronic Media owns the track for sync purposes

• The composer is paid a fee, usually with no royalties (unless otherwise negotiated)

• This simplifies clearance and speeds up delivery

Always confirm the terms before assigning a custom project.

🧾 Cue Sheets & PROs

When a track is synced to TV, film, or certain platforms, a cue sheet is submitted to a Performing Rights Organization (PRO) like BMI, ASCAP, or GEMA. This ensures:

• Composers and songwriters receive performance royalties

• The correct contributors are credited properly

Your role might include helping prepare or verify cue sheet information. Accuracy matters!

💵 Sync Fees: The Basics

Sync fees vary depending on usage, territory, duration, and distribution.
Here’s a rough breakdown of industry ranges:

These are ballpark figures — actual terms depend on negotiations and rights.

🧠 Key Reminders for the Team

• Never pitch tracks unless you know the clearance status

• Keep all signed agreements and splits organized in Google Drive

• When in doubt, ask the CEO / Licensing Contact

• Treat artist rights with the same care you’d want for your own work